This Water

I went to see my dad participate in the East Grinstead Triathlon today and it was hilarious. He went from running, to swimming to cycling. Imagine having to ride a bike in wet clothes…awful!

Anyway, what caught my attention today was a new drink that the participants all got at the end of the race, a brand called ‘This Water’. I think the one I took was pomegranate flavour, and the packaging design was very quirky and different to other drink brands.

 

‘This Water’ a drink by Innocent, was apparently called ‘Juicy Water’, and Pearlfisher helped Innocent rebrand the product. Each drink is made from pure fruit and natural sugar.

Check out Pearlfisher's Website to see their work on This Water and Innocent.

Typography Brief- Phobia

 

For a recent typography brief I had to produce an A2 poster demonstrating the effects of Claustrophobia. Having the benefit of working at ASDA, I was able to use one of their holding rooms for one night only- ideal because it was empty and the walls were white. So I managed to convince my sister to help me out by setting up the shoot and posing for the photographs. When we were done with the preparation, I must admit that I did feel Claustrophobic just being in the room! It took about 5 hours to get the final shot (above) but I reckon it was all worth  it.